Birth of a Royal Child Paris Fashion week campaign produced by MANIC Agency
In just 10 days, our team developed and executed a high-energy campaign that boosted the brand’s sales more than any other season.
Drawing inspiration from Muhammad Ali’s iconic knockout photograph, we transformed a legendary moment in sports history into a fully realized campaign. The concept channels the luxury, power, and stardom of a boxer’s lifestyle—resonating deeply with the brand’s core audience and elevating its narrative.
Client Review
“Our experience working with the team [Manic Agency] was professional, seamless, and stress-free. Their attention to detail truly reflected a deep commitment to their craft. From the early stages—such as moodboard preparation, model selection, location planning, and fittings—they approached every step with a high level of care and professionalism. We were genuinely impressed by how thoroughly and thoughtfully each aspect was handled.
We were extremely pleased with the final outcome. The images were not only visually strong but also versatile—we’ve used them across our website, email campaigns, and social media, which speaks volumes about our level of satisfaction. The team also provided us with a wide range of options, allowing us to select the visuals that best represent our brand identity.”
Not only would we recommend working with this team, but we are also genuinely looking forward to future collaborations. Their professionalism and execution made them an easy choice for any upcoming projects.”
- Birth of a Royal Child, July 2025
What we did
Creative Direction
Mood board
Model selection
Location planning
Concept Development
Visual brand analysis
Production
Look book shots
Cover shots
Portrait shots
Staged shots
Product Detail Shots
Styling
Product Detail shots
Look book shots
Staged shots
Cover shots
Campaign Credits:
Creative Direction: Carolina Fernandez Noriega @iixvyn
Production: @manic_Production @urlilkat
Photographer: @maxtardio
Models: @chisomwtf (Chisom) @david.bihomora (David) @mannyomitto (Manny) @fallbackhenry (Henry)
Styling: @mannyomitto
Styling Assistant: @sienasuder
Set assist: @jaida.lawrence @tjsoehl

